Established in 2000, Seed Heritage began as a childrenswear boutique with a single shopfront in Melbourne, Australia. From day one, the focus has been on beautiful, unique designs and products made from natural fibres and fabrics. The range expanded to include a baby collection, followed a range for teens. Since then, they have launched Seed Party!, a fun, sparkly range for girls aged 1 to 10. Tanglin Mall will also house the women’s capsule collection.